USSA Partners with Experticity for Member Benefits

2016-10-25 16:52

PARK CITY, UT (Oct. 26, 2016) – The U.S. Ski and Snowboard Association (USSA) and Experticity, the world’s largest community of influential category experts, have partnered to give USSA members exclusive access to top brands in the ski and snowboarding industry and beyond.

Through the new partnership, USSA members will have access to Experticity’s site and all of the incredible benefits it provides, including access to USSA Partners like Spyder, Smartwool, and CLIF Bar as well as offers from sports and outdoor brands like Diamondback Bicycles, Traeger Grills and more. The benefits available to USSA members through Experticity include information about and discounts on thousands of products offered by hundreds of brands who want their products in front of the USSA audience.

“This is the biggest member benefit that we’ve launched here at USSA, and we look forward to our members realizing some of the incredible deals on the Experticity platform,” says Michael Jaquet, Chief Marketing Officer at USSA. “The platform is very easy to use and provides all USSA members free access to pro pricing on thousands of items of gear.”

The Experticity network connects individuals who are seen as influential by their peers with insider content and product access. By joining the Experticity community, USSA members will not only have access to pro pricing but will also receive direct connection with hundreds of brands and have the ability to connect directly with over 1 million other industry experts sharing product recommendations and experiences.

“We are incredibly excited to partner with USSA” says Inga Johnson, SVP of Marketing at Experticity. “This well-respected organization represents the type of passionate category expert we crave at Experticity - individuals whose real world experience creates a trusted opinion for consumers seeking advice on what to buy”

USSA members who qualify based on their experience and position in the industry will be able to access the Experticity benefits for free through their member profile. USSA members can access their benefits at or at

For more information on USSA member benefits, visit


About Experticity
Experticity helps brands with marketing through real-life influencers, including retail associates. They have built the world’s largest community of influential category experts, connecting them with the world’s top brands to create a new breed of buying experience — one that is informed, genuine and mutually beneficial. Experticity’s community of more than a million experts is comprised of industry professionals, category opinion leaders and influential retail sales associates who are actively sought out for trusted recommendations on what to buy. To learn more about Experticity’s and how it’s rapidly growing community of brands and experts are transforming today’s buying experience, visit

About USSA
The U.S. Ski and Snowboard Association (USSA) is the national governing body of Olympic skiing and snowboarding. It is the parent organization of the U.S. Ski Team, U.S. Snowboarding and U.S. Freeskiing. The USSA provides leadership and direction for tens of thousands of young skiers and snowboarders, encouraging and supporting them in achieving excellence. By empowering national teams, clubs, coaches, parents, officials, volunteers and fans, the USSA is committed to the progression of its sports and athlete success. Established in 1905, the USSA receives no direct government support, operating solely through private donations from individuals, corporations and foundations to fund athletic programs to assist athletes in reaching their dreams. For more information, visit




Preview the new U.S. Ski & Snowboard website.